Paid Marketing is a way of displaying ads or sponsored posts on popular social media platforms like Facebook, Instagram and targeting a specific sub-audience. Paid marketing is an excellent marketing technique used for catching your target customer’s attention without having to invest time and resources unlike organic Social Media Marketing
Dot H Digital is an expert in providing digital marketing solutions to our clients. We have a professional team of experts and who offer diversified options for paid ads; you can choose as per your requirement.
Pay Per Click (PPC) or Search Engine Marketing (SEM) is one of the fastest advertising methods that show immediate results. It enables you to enhance your visibility in search engines. Your website will be in the top search results.
Benefits of PPC/SEM:
- Drive Target Customer: You can drive targeted customer traffic to your website. Ads can be posted depending upon the target audience and customer segment you want to tap.
- Planned Marketing: You can choose specific geography, timestamp, demography specifications and show ads accordingly
- PPC and SEO work side by side that helps in getting a better and effective outcome
- PPC helps in analyzing the cost and effectiveness of keywords that help in strengthening
Social Media Marketing
Yet another powerful and impactful tool of digital marketing. An effective presence on social media can do wonders for your business. The team of professionals at Dot H Digital is an expert in making social media strategies depending upon the target audience. We help you create engaging content, increase your social media presence and build your brand image.
Benefits of Using Social Media Marketing
- High presence of people on Social Media platforms
- Increase business reach
- Increase traffic on your website
- Increases brand awareness
- Increase in customer engagement
- Get testimonies and customer reviews
Facebook and Instagram Marketing
Posting advertisements on Facebook that can also be seen on Instagram has proved quite beneficial for increasing business presence among target customers. Advertisement with clear objectives has given great results. Therefore, it is important to have a clear vision of what you want from your advertisement. Ads can be of various formats like
- Engaging video
- Attractive picture
- Series of pictures
- Carousel technique
- Lead form
With time this social media platform has also gained attention, especially of professionals. The platform has more than 750 million active professionals and offers various targeting options. Major Benefits are:
- Works on biding against another advertiser for a particular target audience
- The facility of Message Ads
- Schedule timing of your ads as per your requirement
- Advertisements can be personalized automatically depending upon the LinkedIn profile
At Dot H Digital we believe in providing customer blending solutions that convert your ideas into digital reality. Our expertise will help you achieving your business goals and reaching new heights.